RHODE ISLAND HOTEL WEEK 2021 IS COMING
This April 17-30, multiple high-end, boutique and luxury Rhode Island hotels, historic inns and cozy B&Bs are offering special, promotional rates starting as low as $100. During this two-week promotion, participating properties offer special packages with flat rates of $100, $200, $300, and $400, per night with a savings of 30% off their regular rates.
RHODE ISLAND HOTEL WEEK FAQ
What are the dates of Rhode Island Hotel Week 2021?
Hotel Week 2021 begins on Saturday, April 17 and runs through Friday, April 30, 2021. The deadline to sign up to participate is Thursday, February 25, 2021.
Can motels, inns and B&Bs participate, or just hotels?
Yes! Rhode Island Hotel Week is open to all Rhode Island hotels, motels, inns, and B&Bs.
How can my property particpate?
Easy! Just fill out and submit the sign-up form and someone from Visit Rhode Island will contact you to go over the details.
What kind of information do I need to provide?
We'll need the basic hotel information including property name, address, phone, email, website. We'll also need contact information for the person we can speak to about Hotel Week participation. Then, we'll need rate information, five (5) high quality photos of your hotel and one high quality logo file (.png or .jpg). You can also include your social media channels, a link to your online reservation page for Hotel Week, and/or a promo code. That's it!
Who sets the room rate for Hotel Week?
You do! The Rhode Island Hotel Week promotion is based on flat room rates of $100, $200, $300, and $400, per night. Properties must offer a minumum of 30% off their lowest rate (including online travel sites). Each property determines which rate works best and you can create packages to help add value to your rate.
For instance, if your lowest room rate is $150, consider including valet parking, waived service fees, free breakfast or other perks to bring your total package rate up to $200. Adding these kind of items/upgrades creates a fuller experience that consumers responded positively to last year. As a matter of fact, in our review of data from last year's Hotel Week, we learned that higher discounts let to more consumer attention, more traffic to hotel websites, and more bookings!
Can my property create a special package for Hotel Week?
Absolutely! Examples of ideas that worked well last year include dining credits to onsite restaurants, gift certificates to local restaurants, tickets to local attractions, spa treatment credits, a complimentary bottle of wine, etc.. Consider passes to a local wine, beer or spirits tasting, gift cards to local shops, tickets for events that coincide with their visit... Be creative!
Can I create multiple offerings at different price points?
Definitely! For instance, last year many properties had different promotional rates for king rooms, queen rooms, junior suites and suites. Just make sure your Hotel Week rate is at least 30% less than your lowest rate (including online booking sites) for each room type.
When you go to submit your second (or third or fourth) offering, you will get a message on the screen informing you that "You have already submitted for this promotion....." Just click "OK" on that message and you will be taken to a second screen where you can submit the next offer.